1Q 2024 Global PV Market Outlook
The photovoltaic industry added about 444 gigawatts of new capacity in 2023, a 76% growth on 2022 build. Prices of solar modules are at
Mainstream Photovoltaic Panels: Average price of €0.10/Wp, down 9.1% month-on-month. Low-Cost Photovoltaic Modules: Average price of €0.060/Wp, a decrease of 7.7% compared to the previous month. These figures underscore the significant pressures in the photovoltaic market, as price reductions strain margins to unprecedented levels.
Mainstream Modules: Average price of €0.11/Wp, stable compared to September but 21.4% lower than January 2024. Low-Cost Modules: Average price of €0.065/Wp, a 7.1% decrease from September and 27.8% from January 2024. These trends are exerting mounting pressure on the photovoltaic sector.
Here's a detailed breakdown: High-Efficiency Solar Panels: The average price was €0.125/Wp, marking a 3.8% decrease compared to October 2024. Mainstream Solar Panels: Prices averaged €0.095/Wp, experiencing a 5% decline from October 2024. Low-Cost Solar Panels: Prices remained stable at €0.060/Wp, unchanged from the previous month.
The current round of photovoltaic module price adjustments has imposed significant operational pressure on industry players. Leading companies, with their high R&D costs, are at a disadvantage in the price competition. Meanwhile, small and medium-sized enterprises find it challenging to endure prolonged price wars.
According to price analysis firm InfoLink: “Since March, the spot price of n-type modules in China has soared from RMB0.7/W to RMB0.73/W. Quotes from leading manufacturers are approaching the RMB0.75/W mark.” The results of the China Datang Group's 2025-2026 PV module framework. Image: Datang.
On 11 March 2025, the results of the China Datang Group's 2025-2026 PV module framework purchase tender were announced, with the spot price of n-type modules increasing from RMB0.7/W (US$0.097/W) to RMB0.73/W (US$0.1/W), and some modules priced as high as RMB0.75/W (US$0.11/W).

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